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FluFacts Information Campaign
POSTER, BOOKLET, POCKET BROCHURE AND DOOR HANGER
CLIENT: MASSACHUSETTS DEPARTMENT OF PUBLIC HEALTH
These coordinating materials were designed for one of the MDPH's largest annual, statewide information campaigns on influenza. Conceptualized with functionality, literacy and universal appeal in mind, I helped bring the user experience into every detail, from the highly readable type styling to the custom graphic patterns to the convenient, pocket-size brochure. This campaign's creative strategy truly stood the test of time, running successfully for a full decade.





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